Friday, February 02, 2007

My TV P.O.V.'s: We Hardly Knew Ya... But Glad We Did

A question was posted at my site last week that asked why some good shows just never seem to take off. In my opinion, Firefly was one of those shows, and Mr. Whedon, I'd like to apologize for not catching on sooner. You were onto something, and I was too proud to give it a chance when it came around the first time. I won't make that mistake again.

Let me start from the beginning...

About two years ago, I'd heard that they were going to make "Serenity", the big screen adaptation to the canceled show Firefly, along with the original cast and a story that both welcomed the fans from the show and newcomers like me.

When the film came out, I was curious to see it because of all the hype I'd heard on TV, the Internet, Radio - what was this phenomena with such a devoted cult following? I went into the theater expecting to be entertained. But I didn't expect to come out of it in love with the rag-tag crew, who wanted nothing more than to carve a niche for themselves in the great grand universe.

I was hooked, bad. I went out and got the Firefly box set and watched it from start to finish, sometimes re-watching episodes just to see all the nuance that was injected into the scenes. And the dialogue flipping between English and Mandarin? It was fan-boy fantastic!

I couldn't stop wondering why this show never really caught on. You'd think with hits like Buffy and Angel underneath Whedon's belt, this "Neo-Noir Action-Adventure Space Western" couldn't possibly be that much of a hard sell. But indeed, it was.

Here's what I think happened - again, this is just my opinion:

1. Time Slot. Airing on Friday nights at 8 didn't seem to help it at all. The last successful Sci-Fi serial to air on a Friday night was the X-Files. Even Battlestar Galactica has moved out of Fridays, and it's following is pretty deep.

2. A Plethora of Mixed Genres. Is it Sci-Fi? Is it a Western? Is it Action/Adventure? Is it a Drama? Pulling from many different elements made the show interesting to watch, but to those that prefer a simpler template to frame their state of mind found the mixed genres confusing. One minute its funny, and another it takes on the seriousness of a Shakespearean tragedy. This show was definitely a roller coaster that suit a very niche audience.

3. Airing episodes out of sequence. For instance, episodes made after the Pilot aired BEFORE the Pilot episode, which made jumping into the series a bit difficult. Without a solid foundation of exposition, the audience is left to scramble as to who is who, and what they are doing there. A slow reveal is fine, but when relationships get muddled, that's when you get into trouble.

4. Low advertising support from the Network. Early ads for Firefly seemed minimal, as if there was a lack of support for the fledgling program. Although a fan base was building, it might not have been raising the ratings fast enough - a warning sign that the show might be costing more money than it's worth. Then again, putting up a few ads to let people know what time it's on could have helped.

5. Just plain ahead of it's time. Mixed Genres and Extended-family dramas is now fairly commonplace i.e. Desperate Housewives, Lost, Jericho, etc... At the time, tastes in television skewed toward subject matter that is more grounded in reality than in Sci-Fi Space epics (of course, Battlestar Galactica is proof that you can be ahead and at the right place at the same time).

Although Firefly never completed a season, it continues to live on outside of the television medium - it's already been a film, further comic book series' are planned for it, and a RTS video-game is still in the works.

This all kind of reminds me of a show 40 some years ago that got canceled at its peak - it was a show about explorers venturing into the far reaches of space while exploring the inner depths of humanity along the way. It had a pretty strong following, but just not enough pull to keep it on the air.

That show, was called Star Trek. And look how that concept turned out... ;)

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